Product Review: New GOLF PRIDE TOUR VELVET 360 Midsize Golf Grip (White/Black)
Introduction
The GOLF PRIDE Tour Velvet 360 Midsize is a replacement golf club grip manufactured by
Golf Pride, one of the most widely used grip brands across amateur and professional golf.
This model is designed for golfers who want a dependable, all-around grip with a consistent feel and traction.
The “360” concept targets players who prefer (or need) a grip that feels uniform all the way around—helpful for certain setups and for golfers who want consistent hand placement and feedback.
Overview & Intended Use
This is a midsize grip intended for installation on golf clubs (most commonly drivers, fairway woods, hybrids, and irons),
aimed at improving comfort and control. The product description highlights a
360-degree non-slip plus (+) sign surface pattern, a 60 Round core size, and a
rubber blend construction. At a listed price of $6.99, it sits in an accessible range for golfers regripping multiple clubs.
Appearance, Materials, & Design
Visually, the grip comes in a clean white/black color scheme that looks modern and pairs well with a wide range of club head designs.
The standout design element is the 360-degree pattern made up of small plus (+) shapes across the surface.
This pattern is not just cosmetic: it is intended to enhance traction and maintain a consistent texture around the entire circumference.
The grip is made from a rubber blend, a common choice for “tour-style” grips because it tends to balance
tackiness, durability, and vibration damping. The overall aesthetic is classic and functional—more “performance tool” than flashy accessory.
Key Features & Specifications
- Model: Golf Pride Tour Velvet 360
- Size: Midsize
- Color: White/Black
- Surface Pattern: 360-degree non-slip plus (+) sign pattern
- Core Size: 60 Round
- Material: Rubber blend
- Category: Replacement golf grip
- Price: $6.99
Performance & User Experience
Feel and Comfort (General Play)
In typical dry conditions, the Tour Velvet style is known for a confident, medium-firm feel that provides clear feedback without feeling harsh.
The midsize profile can reduce the tendency to over-grip for some players, which may help with comfort over a long round.
Golfers who experience hand fatigue or prefer a slightly larger diameter often choose midsize grips for that reason.
Traction and Control (Dry Conditions)
The plus (+) surface texture offers noticeable traction without being overly abrasive.
For many golfers, that translates to reliable control on full swings—particularly with the driver and longer clubs where maintaining stable hand position is critical.
The “360” coverage helps keep the grip feel consistent, regardless of how the club is rotated or oriented at address.
Performance in Humidity or Light Moisture
Rubber blend grips typically remain serviceable in humidity, but they can lose some tackiness when wet compared with specialized corded grips.
The non-slip pattern helps, but if you frequently play in heavy rain or sweat heavily, you may still need a towel routine or glove management to maintain maximum hold.
In light moisture, the texture provides a reassuring baseline of friction, though it won’t feel as “locked in” as a full cord grip.
Consistency and Hand Placement
A key benefit of the 360-degree pattern is uniformity. Grips with prominent reminder ribs or directional texture can feel different depending on alignment.
This design emphasizes consistent surface feel all around, which can be advantageous for players who adjust face angle at setup, or those who want the grip to feel the same regardless of club orientation.
Durability and Wear
The rubber blend construction is generally durable for regular play, but white grips can show dirt, glove marks, and bag wear more quickly than darker colors.
Performance typically stays strong as long as the grip is kept reasonably clean; periodic wiping can help restore some traction and keep the white sections looking better.
Pros and Cons
Pros
- Reliable, all-around traction: The plus (+) pattern provides consistent grip in normal conditions.
- Uniform 360-degree feel: Texture wraps around the grip, supporting consistent hand feel and control.
- Midsize comfort: Can help reduce over-gripping and improve comfort for golfers who prefer a larger diameter.
- Clean, modern look: White/black colorway is sharp and pairs well with many club aesthetics.
- Good value: At $6.99, it’s a budget-friendly option for regripping one club or a full set.
Cons
- White color shows wear: Dirt and discoloration can appear faster than on darker grips.
- Not the best for heavy rain: While textured, it may not match the wet-condition security of corded grips.
- Midsize isn’t for everyone: Golfers with smaller hands or those who prefer more face-rotation feel may prefer standard size.
- Limited specs provided: Details like weight and exact dimensions aren’t listed in the provided product data, which some buyers use to match swing weight and feel.
Conclusion
The New GOLF PRIDE Tour Velvet 360 Midsize (White/Black) is a solid, performance-focused grip that prioritizes
consistent all-around texture, a comfortable midsize profile, and a clean look at an approachable price.
It’s a strong choice for golfers who want a dependable “daily driver” grip for most playing conditions, especially if you value a uniform feel around the grip.
If you routinely play in very wet environments or want maximum moisture management, a corded alternative may be a better fit—but for general use, this grip offers a well-rounded blend of comfort, control, and value.








Reviews
There are no reviews yet.